Entries by Meredith Jones

Instagram Reels For Businesses

It’s time to get Reels! I’m sure you’ve heard by now that Instagram released a new feature on their app last month called Instagram Reels. This new feature has created yet another way for people as well as businesses to engage with their audiences on Instagram by utilizing video. First, there were Stories, then there […]

Strategies to Build and Retain Relationships On Social

Let’s talk social! Having your business on social is key, but if you don’t attend to your audience well, then that’s when things can take a turn for the worse. No one wants that. Your social media efforts will not go far if you can’t appeal to your market. You need to put the focus […]

6 Perks of Using Facebook Stories For Your Marketing

Over the years, there have been many new social media platforms develop and gain popularity – TikTok, Snapchat, Pinterest, WeChat, etc. – but none have surpassed the popularity of Facebook just yet. Facebook was launched to the public back in 2006 and still holds the record high for most active users to this day sitting […]

5 Reasons to Use Canva to Spice Up Your Content

Have you ever stumbled upon another business’s social media feed and thought to yourself: How do they create such visual compelling content for their brand?  You instantly think they must be using photoshop, or some other expensive design tool to create their posts… and who knows maybe they are. But did you know there are […]

The Do’s & Don’ts of Marketing During COVID-19

COVID-19 has and continues to affect the world in drastic ways. It’s even affecting the way businesses market on social media. As COVID-19 continues on, business owners need to understand how imperative it is for them to alter their social media strategy. The pandemic has shifted the way people think, act, and do. And as […]

Ephemeral Content For Small Business Owners

It’s storytime! Well…actually, it’s stories time. Stories are a type of ephemeral content on social media that users, as well as businesses, use every single day. Photos and videos posted on stories are only viewable for a full 24 hours and then are taken down (with the exception of YouTube stories which are taken down […]